Your Microsoft Ads are already serving inside AI chat responses in Malta - and you cannot opt out. Here is how Copilot ads work, which formats qualify, and a 60-day test plan.
26 Aug 2026 · 9 min read
CTV advertising in Malta went from theoretical to practical in 2026. Which platforms actually reach Maltese households, what a realistic test budget looks like, and how to measure a channel with no clicks.
24 Aug 2026 · 10 min read
AI is no longer a nice-to-have for small business marketing. These are the tools that actually move the needle in 2026.
21 Aug 2026 · 5 min read
OpenAI switched on ChatGPT advertising in February 2026 and dropped the minimum spend in May. Here's how the new channel works, what it costs, and the five moves Malta businesses should make before the EU rollout.
21 Aug 2026 · 8 min read
Email marketing is the most underused channel in Malta. Most businesses have a list and do nothing with it. Here is how to turn that list into a consistent source of leads and revenue.
21 Aug 2026 · 4 min read
Running an e-commerce business in Malta comes with unique challenges: small audience, high delivery costs, and competition from international giants. Here is how to win anyway.
21 Aug 2026 · 4 min read
A practitioner’s view of digital marketing in Malta in 2026: what channels deliver results, what is overrated, and what Malta businesses get wrong most often.
21 Aug 2026 · 5 min read
The five-phase framework behind every client engagement at Growth Bully: Discovery, Strategy, Execution, Measurement, and Optimisation.
21 Aug 2026 · 5 min read
Growth marketing and digital marketing are not the same thing. Here is what actually separates them and why it matters for how you spend your budget.
21 Aug 2026 · 5 min read
Everything you need to know about growth marketing in Malta: the unique dynamics of the Maltese market, which channels work best, how to find the right agency, and why Malta is becoming a hub for performance marketing talent.
21 Aug 2026 · 5 min read
Malta has dozens of marketing agencies, but most won't deliver the results you need. Here's how to evaluate agencies properly, the red flags to watch for, and what to expect from a good growth marketing partnership.
21 Aug 2026 · 5 min read
Most Malta businesses hire the wrong marketing consultant for the wrong reasons. Here's what actually matters, what red flags to watch for, and how to make the right call.
21 Aug 2026 · 3 min read
Most businesses measure the wrong things. Here are the formulas, frameworks, and metrics you need to measure marketing ROI in a way that actually informs decisions.
21 Aug 2026 · 9 min read
Honest breakdown of agency pricing in Malta for 2026: retainer ranges, project costs, percentage models, and what actually drives the price.
21 Aug 2026 · 4 min read
Most Malta businesses run marketing without proper analytics. Here is a practical guide to setting up measurement that tells you what is actually driving results.
21 Aug 2026 · 4 min read
How much should a Malta business spend on marketing? A practical guide to setting and allocating your marketing budget based on your growth stage and objectives.
21 Aug 2026 · 4 min read
Confused about what a marketing consultant does versus an agency? Here is a clear breakdown of what to expect, when it makes sense to hire one, and what good looks like in Malta.
21 Aug 2026 · 4 min read
Consultant or agency? In Malta the line is blurry and the stakes are real. Here's the honest breakdown of when each makes sense, and when neither does.
21 Aug 2026 · 4 min read
Malta marketing costs vary wildly, from €300 freelancers to €5,000+ agency retainers. Here is a no-nonsense breakdown of what you actually get at each price point in 2026.
21 Aug 2026 · 4 min read
A practical guide to building a marketing strategy that actually works for a Malta business in 2026, from setting objectives to choosing channels to measuring what matters.
21 Aug 2026 · 4 min read
Forget celebrity endorsements. In Malta's tight-knit market, micro-influencers deliver 3-5x better engagement rates at a fraction of the cost.
21 Aug 2026 · 5 min read
Where should your next euro of ad spend go? Here's a data-driven framework for allocating paid media budgets in 2026.
21 Aug 2026 · 6 min read
Malta-specific SEO is underserved and underexploited. Most businesses are missing easy wins. Here is a practical guide to what SEO in Malta actually requires in 2026.
21 Aug 2026 · 5 min read
Most Malta businesses are posting consistently and getting nowhere on social media. Here is what actually builds an audience and drives results in the Maltese market.
21 Aug 2026 · 4 min read
From running his first Facebook ad to building one of Malta's most results-driven growth agencies, Stephen Ellul shares the playbook behind Growth Bully's approach to performance marketing.
21 Aug 2026 · 4 min read
What does it look like to work with a growth marketing consultant in Malta? Here's how I work, what I do, and the results I've built for brands across Malta and beyond.
21 Aug 2026 · 3 min read
Most people have no idea what they're actually buying when they hire a marketing agency. Here's the honest, practitioner's breakdown of what happens inside one.
21 Aug 2026 · 5 min read
The honest answer to what agencies actually do, how the process works, and what to expect if you hire one, including when it is the wrong move.
21 Aug 2026 · 5 min read
The honest answer to when hiring a marketing agency makes sense, including the situations where it is the wrong move, from someone who runs one.
21 Aug 2026 · 5 min readI'll look at where your leads come from today and tell you straight whether I can help.